Information
Type:
Practical Tools
Working Group:
Advocacy
Author:
ICN
Date:
2012
The Second Part of the Competition Advocacy Toolkit is intended to follow up its first Part by focusing mainly on promotion mechanisms of competition advocacy messages, including such means as media relations and competition agency web-site. It has the same structure and mode of presentation as Part 1 and the numbering of Components of Part 2 continues from Part 1. This toolkit focuses on how agencies promote competition advocacy messages and includes case studies from AWG member agencies. It addresses: 1) Promotion mechanisms for types of competition advocacy messages, 2) Media relations, 3) Extending the reach of a competition agency website, and 4) Research and consultation.
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